Essay on 360degree Feedback

2063 Words Apr 22nd, 2014 9 Pages
Table of contents

1. Research 360 degree feedback? …………………………………… 2 2.1 What is 360 degree feedback? ……………………………………… 2 2.2 What is 360 degree feedback intended to do? ……………………. 2 2.3.1 For individuals……………………………………………… 2 2.3.2 For organization ……………………………………………. 3 2. Analysing how heuristic, personality and social factors may affect the effectiveness of 360 degree feedback …………………………………. 3 2.1 Heuristic …………………………………………………………. 3 2.1.1 Confirmation ……………………………………………… 3 2.1.2 Representativeness ………………………………………… 4 2.2 Personalities ……………………………………………………. 4 2.2.1 Neuroticism ………………………………………………… 4
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Thus, individuals can improve their work performance and identify growth opportunities in their career. * The self-assessment makes individuals be more aware of their strengths and weakness. Increased self-awareness assists individuals to identify developmental needs and set development goals more effectively. * 360 degree feedback can create behavioural changes. Multiple sources of information are available for ratees to decide whether to respond to the feedback. 1.3.2 For organization * Improved individual’s work performance and self-development brought by 360 degree feedback will ultimately benefit the whole organization. Organization growth is linked to individual growth. * Designing and managing 360 degree feedback process enhances the communication and involvement among multiple levels in the organization. * It strengthens the customer-supplier relationship by incorporating the customer perspective in assessment process. “It can add to an organization’s competitive advantage, such as providing better customer-based data on products and processes designed to service the customer” (p354).

2. Analysing how heuristic, personality and social factors may affect the effectiveness of 360 degree feedback
2.1 Heuristic
2.1.1 Confirmation
Confirmation bias refers that people tend to seek

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